Episode 1251 – Why You’re Not Getting What You Want in Business—And How to Fix It
Know What You Really Want
Mike Campion and Suzanne Bandick dive into a common struggle for business owners—unclear goals. Many think they want to be “well-known” or run a “million-dollar business,” but when asked to define those goals, they hesitate. Mike and Suzanne stress that success starts with clarity. Is it really about fame, or do you just want enough clients? Do you actually want revenue, or is it financial freedom and security you’re after? Without a clear destination, you can’t map out the right steps to get there.
The Fear of Asking
Suzanne highlights a big reason why people don’t reach their goals: fear of asking. Whether it’s raising prices, delegating tasks, or asking for help, fear of rejection or upsetting others often holds business owners back. Mike adds that avoiding these tough conversations only prolongs frustration. The key is to recognize that asking is part of growth, and the discomfort is temporary—but the benefits can last a lifetime.
Prepare for the Ask
Before making an ask, preparation is key. Suzanne and Mike lay out five steps: define exactly what you want, picture the best outcome, practice your request, set your intention, and boost your confidence. This shifts your mindset from fear to certainty, making the conversation smoother and more effective. As Suzanne puts it, the more prepared you are, the easier the ask becomes.
Ask with Confidence
Win No Matter What
Not every ask will result in a yes, but that’s okay. Mike and Suzanne encourage business owners to create a win-win scenario no matter the outcome. If someone says no, it’s either a sign they weren’t the right fit or an opportunity to adjust your approach. Staying gracious and confident ensures that you leave every conversation in control. As Mike puts it, “Decide now that you’ll win, no matter the outcome.”