Episode 1233 – Should You Open a Second Location? The Truth About Scaling Your Cleaning Business
Should You Open a Second Location for Your Cleaning Business?
Mike Campion tackled a big question from Cleaning Nation this week: Should you open multiple locations for your cleaning business? While it sounds like a great way to grow, Mike warns that it’s not always the best move. Before jumping in, business owners should ask themselves if they’ve truly maxed out their current market. Many assume expansion equals more customers, but often, there’s still untapped potential right where they are.
More Locations, More Problems?
Opening a second location can create unexpected headaches. Many owners believe it will lead to faster growth, but instead, it adds complexity. Mike explains that if your business isn’t running smoothly in one city, moving to another won’t magically fix those problems—it will only multiply them. Before considering expansion, owners should ensure their systems for hiring, finances, and marketing are solid.
Ego vs. Strategy
Sometimes, business owners are drawn to the idea of multiple locations because it feels impressive. Mike compares it to buying a flashy car to look cool at a party—it might boost your confidence, but it doesn’t make financial sense. Instead of focusing on appearances, owners should focus on making their current location as successful as possible before expanding.
Systems First, Growth Second
If business owners do decide to expand, they must have airtight systems in place. Hiring, client retention, and financial tracking should all run without the owner’s constant involvement. If a business relies on the owner being physically present for everything, it’s not ready for multiple locations. Success comes from strong processes, not just opening new offices.
Final Thought: Expansion Should Make Life Easier, Not Harder
Mike’s advice is clear: Before expanding, get your house in order. If your business runs like a well-oiled machine, a second location can be a smart move. But if you’re struggling to keep up where you are, adding more to your plate will only slow you down. Instead of chasing growth for growth’s sake, focus on building a business that works for you—not the other way around.