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Episode 1206

Raising Prices and Trusting Your Team: Marty’s Key to Business Success: Episode 1206

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Episode 1206 – Raising Prices and Trusting Your Team: Marty’s Key to Business Success

The Journey to Business Ownership: Marty's Story

In this episode of the podcast, Mike Campion chats with Marty Reiswig, a cleaning company owner who’s had quite the journey. Marty’s path into the cleaning business wasn’t typical. Coming from a real estate background, he was inspired by the TV show The Profit and decided to buy a commercial cleaning company. After finding the business on BizBuySell, Marty quickly learned that buying a company wasn’t as smooth as it seemed on TV. Despite a few bumps along the way, Marty has built a thriving business and shares some valuable insights on how he got there.

Facing Challenges: From Overwhelm to Ownership

When Marty first took over the company, things didn’t feel like his own. The previous owner was around for the first few months, giving advice that wasn’t always a good fit for Marty’s vision. Things really changed when he had to let go of an office manager who didn’t fit the company culture. From there, Marty knew he had to step up and make the company his own. It took about two years before he truly felt like the business was his. That’s a long time, but it was worth it once he got the right people on board and made the right changes.

The Turning Point: Getting Help and Gaining Clarity

Marty admits that at first, he hesitated to get help. Like many business owners, he thought he could figure things out on his own, but he quickly realized he was stuck. His main challenge was generating enough leads for his cleaning business, and despite his leadership skills, he wasn’t sure how to tackle this crucial part of his business. Eventually, Marty decided to reach out for coaching. He understood that it wasn’t just about getting leads—it was about getting expert help to fine-tune every aspect of his business, from pricing to conversion rates. This decision turned out to be the key to unlocking his company’s growth.

Key Changes: Focusing on Leadership and Trusting His Team

One of the most impactful changes Marty made was stepping back from being the go-to person for everything. He implemented a system where his team could handle most of the day-to-day tasks and only escalate the big issues to him. By doing this, he learned that his team was fully capable of managing the business without his constant involvement. Marty also started holding regular meetings, including weekly check-ins and monthly team reviews, which helped him stay connected with his team while still taking time off to recharge.

The Power of Price Increases and Embracing Change

One of the biggest changes Marty made was raising his prices. Like many business owners, he was initially scared of losing customers, but after some coaching, he learned that increasing prices could actually improve his business. Marty was able to raise prices, grow his revenue by $20,000 a month, and increase his profit margin. He even learned that by servicing fewer customers, he could make more money. It wasn’t easy, but Marty’s story shows that having tough conversations—whether with customers or within the business—can lead to huge rewards.

Marty’s journey proves that success isn’t just about working harder; it’s about making the right decisions, trusting your team, and being willing to make tough choices. If you’re stuck in your business, take a cue from Marty: get the help you need, make the tough changes, and don’t be afraid to put yourself first.

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