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Episode 1047

Overwhelmed in Your Cleaning Company? Here’s What to PRIORITIZE First!: Episode 1047


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Episode 1047 – Overwhelmed in Your Cleaning Company? Here’s What to PRIORITIZE First!


Welcome to another post summarizing our live Q & A from our Facebook Live hosted by Mike Campion! For those interested in joining live, head over to our Facebook group, “Grow My Cleaning Company.” Now, let’s dive into the wisdom we’ve gathered to help you grow your cleaning business. Today, we’re addressing crucial questions from cleaning business owners like you.

Prioritizing Growth:

Melissa brings up an excellent point about feeling overwhelmed in her cleaning business. She’s unsure where to focus and wants a breakdown of daily, weekly, and monthly priorities. To address this, Mike emphasizes the importance of asking the right questions. Starting with whether you have at least $5,000 of recurring revenue, Mike guides you through a step-by-step process tailored to your unique situation. From getting out of cleaning to optimizing profits, it’s about a strategic approach to sustainable growth.

Combatting Overwhelm:

Melissa also seeks advice on combating overwhelm and finding satisfaction in her business. Mike stresses the need for clarity in tackling overwhelm—focusing on one thing at a time, setting reasonable standards, and cultivating curiosity instead of judgment. As we say, “Don’t judge, be curious.” This mindset shift can be a game-changer in your entrepreneurial journey.

Office or Storage? Creative Solutions for Space:

Amber inquires about the pros and cons of renting office space versus a storage unit. Mike challenges the notion of needing a traditional office, emphasizing the importance of defining your specific needs. Whether it’s renting space by the hour, utilizing existing relationships, or exploring unconventional solutions, creativity can be the key to optimizing your workspace without breaking the bank.

Meeting Points and Business Zoning:

Melissa’s follow-up question about using a home as a meeting point prompts us to consider practical aspects. While it may seem convenient, issues of zoning, professionalism, and logistics arise. MIke advocates for separating work and personal spaces, suggesting alternatives like renting meeting spaces or leveraging existing relationships for occasional gatherings.

Finding Clients in a Rural Area:

Angela faces the challenge of attracting clients in a rural area. Mike reiterates the core principles of understanding your perfect prospect, identifying the pain you solve for them, and crafting a message that resonates. In a rural setting, exploring a variety of marketing methods—such as radio ads, direct mail, or local events—may be more effective than relying solely on digital platforms.


In the dynamic landscape of the cleaning industry, the key to success lies in asking the right questions, embracing creativity, and tailoring strategies to your unique circumstances.
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