Episode 1322 – How to Build a $1,000/Day Cleaning Business in 5 Steps
In this episode, Mike Campion reveals how to build a $1,000-a-day cleaning business without doing the cleaning yourself. He shares his proven five-step system—covering how to pick the right clients, price for profit, and build a rockstar team that runs like clockwork. You’ll learn why recurring customers are the secret to predictable income and how smart pricing can double your profits overnight. Mike also explains how creativity beats fancy marketing every time and why tracking a few simple numbers can scale your business fast. Whether you’re just starting out or ready to grow, this episode gives you the exact roadmap to freedom and profit in your cleaning business.
How to Build a $1,000-a-Day Cleaning Business (Without Cleaning a Thing!)
Mike Campion lays it out plain and simple: you can build a cleaning business that makes $1,000 a day—without scrubbing a single toilet. He’s coached thousands of owners and knows exactly what works. His five-step plan turns chaos into cash while keeping your nights and weekends free. It’s all about working smarter, not harder.
Step 1: Pick the Right Customers
Most cleaning business owners say “yes” to everything—move-outs, post-construction, one-time jobs. That’s a recipe for stress and low pay. Mike’s advice? Focus on recurring clients—either homes in the top 20% of your market or steady commercial accounts like gyms, offices, or property managers. Those clients bring in predictable money and let you build a real business instead of living job to job.
Step 2: Price for Profit, Not Panic
You can’t outwork bad pricing. Mike says aim for at least 30% profit after paying your cleaners and costs. That means if you make $1,000 a day, $300 should land in your pocket. Pay your team well, charge what you’re worth, and stop being scared of losing clients. One client, “Sweet Baby Rachel,” raised prices, lost nine customers—but made $44,000 more a year. That’s how you win.
Step 3: Build a Rockstar Team and Simple Systems
If you’re doing all the cleaning yourself, you don’t have a business—you have a job. Mike’s system is simple: hire for values, not just skills. Teach cleaning, but you can’t teach people to care. Use checklists, team reviews, and fun meetings to keep standards high. A happy, reliable crew means less stress and more freedom for you.
Step 4 & 5: Get Customers, Track Everything, Grow Fast
Forget chasing strangers online. Your best leads are referrals, past clients, and your “Dream 100” list of ideal customers. Get creative—bring lunch to prospects, join trade shows, send fun “lumpy mail.” Finally, track the basics: money, marketing, and manpower. Keep a simple spreadsheet and watch your business grow beyond $1,000 a day.