Episode 289 – How to Make Your Cleaners Loyal to Your Cleaning Company
Today we’re chatting with Dwaine Anderson!
This is the second time Dwaine has came onto our podcast. After growing his company, he has run into a new issue that everyone in Cleaning Nation will eventually run into if their businesses grow big enough.
That issue is… how do you keep your employees working for you?
When you’re only getting paid $10 or $11 per an hour, it is not that hard for your competitors to come in and swoop up those hard working employees by offering them an extra dollar. I’ve talked about this before, but as you become a bigger company you realize your business is not as much about getting new clients as it is getting new talent to work for you. If you’re just an average cleaning company, that means you’re going to have a high turnover with your employees since there is nothing you have keeping them there.
They’ll take that extra dollar every time.
Luckily, we don’t want you to be a typical cleaning company. We want you to be a GREAT one!
Resource Alert: Best Practices for Hiring Employees for Your Cleaning Company https://oldsite.growmycleaningcompany.comhiring-cleaning-company-employees/
In order to prevent employees from leaving, you got to offer them something more than just money. You need to give them a community and be a company that truly reflects your core values. This all starts in the hiring process. Your application to the interview should reflect your core values right away so it only attracts employees that share those values. Once they’re actually in the company, you can host monthly meet ups where you give away silly awards or even serious rewards to your employees.
These could be humorous awards like Worst Car Ever, or serious ones like Cleaner of the Month that represented your company’s core values the best. Whether you do awards or not, the important thing is giving people recognition. Most people never get the recognition they desire in life, and they yearn for it more than money often. If you give them that recognition and make them feel important, they’ll likewise make your company an important part of their life.
Outside of recognition, look for ways to offer other benefits to your employees. For instance, when I ran cleaning companies by employees could take a day off per month and get half-pay if they were doing some kind of community service or charity work. People love this gesture and it costs you hardly anything to do. It goes a long way to keeping your employees loyal to you.
Resource Alert: How to Pay Cleaning Employees https://oldsite.growmycleaningcompany.comhow-to-pay-cleaning-employees/
You could even show up randomly where your employees are working just to hand out some cokes to them or some snacks. Gestures like this earn you a lot of good will and will keep your employees staying with you instead of your competitors.
Alright, let’s dive into the Lightning Round.
Best advice you’ve received either personally or professionally?
Whatever you do in your life, even if it’s sweeping the floor, do it to the best of your ability.
What’s the biggest mistake you’ve made in the cleaning business we can all learn from?
Underselling yourself. Don’t get locked into a job you can’t make any money on.
What’s one idea cleaning nation can put into practice to improve their business or their lives immediately?
You have to go all in. Half an effort won’t work.
Have any questions? Leave a comment below!