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Episode 1028

Unmasking Imposter Syndrome: Transforming Your Cleaning Business Confidence: Episode 1028


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Episode 1028 – Unmasking Imposter Syndrome: Transforming Your Cleaning Business Confidence


In the world of cleaning businesses, success can often be clouded by the feeling of imposter syndrome. In a recent podcast episode, Mike Campion discussed this common challenge with Suzanne Bandick, a mindset coach. They shed light on the four Ps that contribute to imposter syndrome: perfectionism, people-pleasing, procrastination, and paralysis. In this blog post, we’ll dive into the insights shared by Mike and Suzanne and explore ways to overcome imposter syndrome in the cleaning industry.

Focusing on the Gain, Not the Gap:

One of the key takeaways from Mike and Suzanne’s conversation is the importance of focusing on the gain rather than the gap. Imposter syndrome often arises when we stand in the gap – the space between where we are now and where we want to be. This mindset keeps us dwelling on our perceived failures and inadequacies. However, by shifting our focus to the gain, we can gain confidence and dissipate imposter syndrome.

Suzanne suggests looking back at your journey and celebrating your past accomplishments. Regardless of whether you’re just starting your cleaning business or running a million-dollar operation, you’ve had successes along the way. Instead of feeling like an imposter, focus on how far you’ve come. Recognize that you’ve made progress, and that progress is worth celebrating.

The Power of Gratitude:

Mike emphasizes the importance of gratitude. Even if you feel like you haven’t achieved much, remember that someone out there wishes they had your life, your opportunities, and your business. Cultivating a sense of gratitude can help shift your perspective from inadequacy to appreciation. When you acknowledge the good things in your life and business, you’ll find it easier to overcome imposter syndrome.

Daily Wins Journal:

To reinforce this positive perspective, consider maintaining a daily wins journal. At the end of each day, take a few moments to jot down the things that went well. It could be a compliment you received, a successful client interaction, or any small achievement. By focusing on your daily wins, you can train your mind to see the positive aspects of your journey and gradually diminish imposter syndrome.


Imposter syndrome is a common challenge in the cleaning industry, but it’s not insurmountable. By shifting your focus from the gap to the gain, practicing gratitude, and maintaining a daily wins journal, you can gain confidence and overcome feelings of inadequacy. Remember, you are not alone in experiencing imposter syndrome, and your successes, no matter how small, are worth celebrating. By adopting these strategies, you can step into your role as a cleaning business owner with greater self-assuredness.
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